How Custom Website Pricing Is Determined
Pricing is influenced by several factors, including:
– Discovery depth and stakeholder alignment
– UX complexity and page structure
– Number of unique templates
– Custom graphics and visual systems
– Development requirements and integrations
– Scalability and future needs
Understanding how scope is defined begins with our Austin process.
Typical Investment Ranges
Strategy-Focused Custom Websites
Designed for organizations establishing a strong digital foundation.
Typical range: $15,000–$25,000
Growth-Oriented Custom Websites
Built for organizations expanding services, locations, or audiences.
Typical range: $25,000–$45,000
Complex or Enterprise-Level Websites
Designed for advanced needs, integrations, or long-term roadmaps.
Typical range: $45,000+
These ranges reflect fully custom builds, not off-the-shelf solutions.
Why Custom Websites Cost More Than Templates
Templates prioritize speed. Custom websites prioritize performance and clarity.
Custom builds provide:
– UX designed around real users
– Flexible architecture
– Unique visual identity
– Better SEO foundations
– Lower long-term rebuild costs
What’s Included in Every Project
Every Austin website project includes:
– Discovery and strategy
– UX and UI design
– Custom development
– SEO-ready structure
– Responsive performance
– Launch support
Many projects also include custom visuals supported by graphic design for Austin.
Pricing Consistency Across the Austin Region
Pricing is consistent across Austin area and surrounding city projects. Scope is determined by goals, not location.
