MVNU’s adult degree programs offer flexibility, affordability, and faith-centered learning—but too few prospective students were discovering those advantages online. MVNU had the right pieces in place—but they needed a partner to help bring it all together. From refining SEO strategy to elevating blog content and strengthening their social presence, our goal was to build on their foundation and accelerate results.

We rebuilt the blog strategy from the ground up: every post now speaks to real questions, goals, and hesitations of working adults considering a return to school. Simultaneously, we developed a long-term SEO roadmap, optimized existing content, and created new location-based landing pages for key program markets.

On social, we introduced branded graphics and storytelling that align with MVNU’s voice, keeping the focus on student success, faith, and possibility. Everything we created—whether it lived on a search engine or in a social feed—was built to drive engagement and action.

By June 2025, MVNU realized a 309% increase in ranking keywords compared to the same period in 2024. That includes a 796% lift in keywords ranking in positions 1–10.

Organic sessions to MVNU.edu also spiked in January—the month our work began—and held steady in the 40–50K range throughout the spring.

What We’re Building Together:

• Comprehensive SEO strategy and implementation

• Weekly blog content tailored for search and relevance

• Social media content with custom-designed branded graphics

• Location-optimized landing pages for graduate programs

• Ongoing reporting, keyword tracking, and content strategy